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His own project, but the true criterion for failure or success in races falls within the scope of collective responsibility. Read also about: innovative marketing How do marketers benefit from the rapid marketing strategy? Including flexibility in marketing strategies allows marketers to advance over other patterns and processes of traditional marketing, and can open new horizons for reaching audiences through methods developed by developers and benefiting from marketers as follows: Rapid reaction to market changes. Mass production of rapid campaigns that can be tested and improved over time. Try lots of things and repeat what works. Use other departments' input to increase marketing efforts. The ability to explain all options about projects and campaigns thanks to accurate and consistent data.


Teamwork among team members to see more clearly about the variables. What are the stages and steps of rapid marketing? There are six steps to agile marketing, and this statement explains them: 1- Choose important metrics Meaning that your marketing campaign phone number database should be measurable, and there are many indicators that help you measure performance and whether you are on the right path or not, and among these indicators are: Google Analytics, Amplitude, or Mixpanel, which allow you to make the right decision according to data and testing hypotheses. 2- Search for goals and determine speed Goals are set on a quarterly basis.

   


It is possible to focus on more than one goal, but achieving these goals at the same time will harm the effectiveness of the team. Therefore, it is necessary to set priorities first, and choose one or two goals to work according to, while setting other metrics to measure performance. When By setting these goals, we begin to define the next step, which is sprints, which is the specific period of time when experiments are conducted and tasks are completed to achieve the goal. 3- Generating hypotheses In this step you build your growth backlog and come up with shared, testable hypotheses with the team. To generate these hypotheses, you need to analyze the data to find some ideas or inspiration. When these ideas are complete and benchmarked, they are selected for future evaluation. 4-Hence, it appears that the issue of shifting to... Flexible marketing is worthwhile for the following reasons.

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